More homeowners find you.Every call answered, even on a roof.
After a hail run, that's dozens of calls in two days. The homeowner with water coming through the ceiling doesn't leave a voicemail. They call the next name on Google.
Call the demo line and try to break it.
The first 10 Front Range shops Gregory builds himself.
- Setup and build on us
- Rate locked for 12 months
- Month 2 free if Saul misses
- One roofer per city*
*On marketing + Saul packages. Not ready? Get the free audit.
+300%
website visits for Lou's Heating & Cooling since the rebuild
2x
contact form submissions for Lou's, same period
24/7
after-hours and overflow calls answered by Saul
What you get
Both halves of the problem.
Phone rings
Google Business Profile cleanup (categories, service areas across your cities, photos, posts, review responses), local SEO for the cities you work, and AI search so ChatGPT, Gemini, and Google's AI answers recommend you.
Phone answered
Saul answers after hours, on weekends, and when your line is busy. It gets the address, damage type, roof age, whether a claim is filed and an adjuster scheduled, and retail vs insurance. It texts you a clean lead, books inspections only by your rules, and never quotes a price unless you tell it to.
Plus a real person reviews your calls every month and tunes Saul's script.
One call, start to finish
The storm call you would have missed.
6:12 PM
Hail just rolled through Loveland.
Your crew is two roofs deep across town. The calls stack up, and every one that hits voicemail dials the next roofer on Google.
6:12 PM
Saul picks up every one.
He says he is an AI assistant up front, then gets to work. No busy signal, no voicemail box.
6:13 PM
He asks your questions.
Address, damage type, water coming in or not, roof age, claim filed, adjuster scheduled. Retail or insurance.
6:15 PM
The lead lands in your CRM.
A clean record in GoHighLevel with tags and a summary, ready for whoever makes the callback.
6:15 PM
Active leaks go to the top.
Water coming through the ceiling? You get a text now. Inspection requests wait for your morning list. Your rules decide.
7:30 AM
Inspections on the board.
The calls that used to walk to the roofer who picked up are now on your schedule.
(970) 555-0172
Loveland, CO
Nobody at the shop to pick up.
Proof, honestly
We rebuilt the website for Lou's Heating & Cooling, cleaned up their Google profile, and set them up for AI search. Visits are up 300% and form fills doubled.
Honest note: we don't have a roofing case study yet. You'd be one of the first. That's why the guarantee exists: if Saul misses your lead target in the first 30 days, month 2 is free.
Read the Lou's case study
Built by the founder
“I build every founding shop's Saul myself: the intake rules, the call routing, the Google work. If it doesn't hit your lead target in 30 days, month 2 is on me.”
Founding Client Program
Claim your city before a competitor does.
Not a pilot. The tech works. Founding clients pay full price and get bonuses no one gets after Dec 31.
Setup and build on us.
No setup fee for founding clients.
Rate locked for 12 months.
Full price for the package you choose, held for a year.
Month 2 free if Saul misses.
Miss your qualified-lead target in the first 30 days and month 2 is on us. Most shops start at 10; we set yours together before go-live, based on your real call volume.
Your city is yours.
On our marketing + Saul packages, we work with one roofer per city while you are a client. If you're in, your competitor across town can't get it.
Free Missed-Call & Visibility Audit first.
See where your calls leak before you decide.
90 days, then month-to-month.
No long contract after the initial term.
In return: a case study, permission to use call recordings (Saul tells every caller up front), and one referral intro at day 60. Closes at 10 shops or December 31, 2026, whichever comes first.
Hear it for yourself
Try to break it.
Ask what a homeowner would ask. Then ask it to book you a call with Gregory.
(970) 401-7285Fair questions.
Can it tell insurance jobs from retail?
Yes. Saul asks whether a claim is filed and an adjuster is scheduled, and tags the lead retail or insurance before it reaches you.
Will it quote prices?
Never, unless you write that rule. Saul captures the job and books inspections by your rules.
Will callers know they are talking to an AI?
Yes. Saul says so at the start of every call. A homeowner with a leak cares more about getting a callback than who answered.
How much of my time does setup take?
About 30 minutes on a kickoff call. We build, tune, and report. You approve the intake rules before anything goes live.